About Urso

We find the leaks.
Then we close them.

Urso is a data agency for founder-led service businesses. We're not a software company that happens to consult we're an operating partner that happens to build software, when the fix needs it.

What we actually do

One job, plainly stated.

Most agencies sell you a deliverable. We sell you an outcome: less money slipping out of your business than there was last month.

01Find

We unify your data POS, calls, ads, finance and run a diagnostic that shows exactly where money is leaking, priced in dollars.

02Fix

We build and ship the fix with you. Advisory, automation, or custom software whatever that specific leak actually needs.

03Stay

We stay on retainer and measure every month, so the fixes hold and the next leak gets caught before it costs you.

A clarification

The AI operating system is the tool not the product.

Yes, we build a custom operating system trained on your data. But that's the means, not the offer. The software exists so we can find leaks faster and fix them in a way that lasts. You're hiring the team and the judgement. The system just comes with it.

What you're buying
An operating partner who is on the hook for your numbers.
What you're not buying
A SaaS login we hand you and walk away from.
How we work

What you can count on.

Built with you, not at you.

We sit down with the operator and build the plan together. No black boxes, no 80-page deck you never read.

Plain numbers over vanity metrics.

Every finding ties back to dollars and a location. If it doesn't move money, we don't report it.

Senior people, small team.

You work with the people doing the work not an account manager relaying messages to an offshore queue.

On retainer, accountable.

We don't ship and disappear. We stay attached to the outcome and answer for the numbers every month.

Book the diagnostic

Find your leak.

45 minutes. We walk in with AI-driven recon already done every store profiled before we sit down. You leave with a dollar-priced list of leaks across every store.

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